Showing posts with label Waze Local Advanced Assessment. Show all posts
Showing posts with label Waze Local Advanced Assessment. Show all posts

6 July 2019

Waze Local’s “Billboards With A Digital Backbone”? Reach Drivers Where?



  • At point of departure or destination
  • At a static point along the roadside
  • Throughout the transition from departure to destination and along the journey
  • None of these

In Designing Your Waze Local Creative, You’re Encouraged To Think Of Your Waze Ads As Which Of The Following?

  • Newspaper classified or magazine campaigns
  • Repurposed digital ads cut from the Internet
  • Billboards and signs
  • Television commercials

What Should You Consider To Write A High-Impact, Aligned CTA For Your Waze Local Ad?

  • Your campaign’s end goal
  • Waze Local’s CTA
  • Your campaign’s end goal and Waze Local’s CTA
  • A CTA repurposed from your digital campaigns

Copy For Waze Local Campaigns Should Follow A Recommended Character Limit Of _______?

  • 25 characters or less
  • 60 characters or less
  • 100 characters or less
  • 200 characters or less

Which Of The Following Is NOT Considered A User Action In The Waze Dashboards?

  • Ad Unit Clicks
  • Views (Impressions)
  • URL Visits
  • Navigations